Saturday, June 18, 2005

New Interface Update for CNN

Today CNN.com updated it's main page interface with an easier to read index page. Why is it easier to read? The are leaving the strong blue headers and replacing them with greenish light grey section headers, adding new organization to each header, such as video.

The CNN UI / UX team added lighter colors, and some vertical text, self referenced with similar colors. The color pallet is much more interesting, and feels more transparent. There is a much stronger focus on video, with easier access throughout the initial page.

Green is one of the most easy colors for the human eye to differenciate, as more of our visual range is assigned to it.

One of the interesting things about how they are doing this update of the interface, is adding new changes gradually, almost so you wouldn't notice. This way readers/customers can become accustomed to the changes slowly, and not feel as if they are lost.

Speaking of lost, I was so excited to see how well MSNBC.com was doing with their UI design. But suddenly they introduced page long Flash ads that one has to close in order to read the page contents. Their team has somehow suddenly forgotten the idea of User Experience!

FI! I can hardly wait until they have driven away enough customers to put the ads back in their place! I was so hopeful!

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