Blogging is an inexpensive marketing tool for business leaders with embryonic marketing budgets. Blogging links your writing and images to different kinds of search engines so people can find you automagically!
Blogging: Attracts the fine minds of your clients to your fine products and services through the many search engines and shifting forms of information retrieval. It is easier and less expensive for them to find you, than it is for you to find them.
It encourages two way communications with your customer base who will spread the word even further through their community webs; this is even more so among researchers, intellectuals, computer geeks, and specific communities, such as Spanish speakers, etc. (via Blogging functions Comments and trackbacks.)
Presence on the web is an ongoing quality, kept fresh by your blog; you and your company become real people to your clients.
One to many – blogging enables you to communicate to many readers at their convenience. This can evolve into a community base of people with similar needs and challenges communicating with one another.
Your expertise and knowledge is made openly available – if you are an industry expert it is apparent.
As you write on subjects you document where you learned about it, from who, and what specifically, extending knowledge and communication, possibly your education growing in the field as a result.
No comments:
Post a Comment