http://www.carlotaperez.org/
"The turning point has to do with the balance between individual and social interests within capitalism. It is the swing of the pendulum from the extreme individual to giving greater attention to collective well-being."
See article about IBM's investment in Second Life:
Meet me in my avatar's office:
http://news.com.com/Meet%20me%20in%20my%20avatars%20office/2100-1043_3-6152727.html
"The most lucrative things you can do are services." Doug McDavid said to the iSchool INFO344 class, on the services economy called SSME, Services Sciences, Management and Engineering at IBM ("anything of economic value that can not be dropped on your foot"). Why does IBM care? IBM's to hire needed talent and innovate -Henry Cheswick, due to no captive industrial research labs.
Who cares? Governments, Industry, Academics, others...
Old corporates vs New enterprise.
Employs people vs Enable people
Owns resources vs Manages resources
Outsources to save vs tap the best capabilities
bosses statutory vs grooms leaders for expertise and reputation
ensures brad experience vs branding in experience of partners
"Its more like open source - a brutal meritocracy. Your peers are not gonna cut you any slack" said Doug. "Business intervention has a transforming effect and we need to think about it as the transforming effect. Much more business focused, value co-production, it needs to have a business orientation, not just an IT structure. It's outside in. 'A' business is not what to focus on, businesses and relationships are."
"The Surprising Economics of a People Business" Harvard Business School article, has some valuable information." said Doug, "The difference is in inclusion, instead of driving others out of business - open collaborative. Which by the way takes a whole different kind of software - which supports interaction."
Technical infrastructure and services
Information Design and management
Process design and management
Relationship and sourcing management
The class teacer Jim Loter added, "This kind of structure is like European models, the UW is organized in this manner but they need to communicate, not just the people but the data folks. Not just the folks shoveling coal into the supporting systems, but the folks thinking about the Web to share with current and future partners."
Dilbert Cartoon -
Software programmer to manager -
"I'll need to know your requirements before I start to design the software."
Manager to software programmer -
"I'm trying to get you to design the software for me, to figure out what I want it to do."
Query "IT Projects Failure Rate" on Google or a warm and friendly nearby search engine. What do we have? Declining results.
"What is business? A black transparent hole, we don't know what we need. What else is like that - Software is intrinsically complex malleable, abstract and invisible.
Business architect role- focusing on architecture viewpoints that come together of human social systems and IT."
"What is architecture? - construction of structure generally; both abstract and concrete." Oxford English Dictionary
Architecture of Belief -
The Open Group
Architecture of intent
Micro-architecture
Macro-architecture
Eco-architecture
Semantic Architecture
Measurement Architecture
Fritjof Capra's The Web of Life, 1996
Open boundaries - open more pores, but the relationships become more important.
Gaming adds more flexible contextual learning models.
Change - Innovation barriers is a survival imparitive
Lacking diversity vs very diverse
Hierarchical rules vs anyone can lead
risk taking discouraged vs - risk taking encouraged....
World of Warcarft
Habbo Hotel
Second Life
There.com
Eve Online
"Games have Rules, clear objective, levels, return with objective. We are already interested in a number of people playing games."
Linden Labs, Multiverse, Big World based game players going to Kaneva - questing team come from one environment to another - interoperability. Virtual Worlds Framework is still an IT structure at the system level.
Palmisano Gets A Second Life
IBM's CEO Sam Palmisano's avatar too the virtual stage in a virtual version of China's Forbidden City in SecondLife in Nov 2006 as a marketing pitch.
Technology purchasers, mareteers, product seelllects, social servie providers, educators. business service providers, personal service providers (lifestyle, medical, fashion, interior design, personal shoppers), Travel cost offsetters (holding meetings in SecondLife.
"What is your Business Self? Inplied business endorcement of vaious behaviors , digital rights, uniqueness warranties, when play money becomes real, when real money enters the playground, security, privacy, service level agreements. Dropping giant penises into a meeting place is anti-social behavior. So there are discussions going on with this."
Many kinds of live operations we have experience with - co-production of value - co-learning - how to do things together - such as flight sims. Scripted operations such as plays, concerts, etc. Rehearsal study is an enabling practice, support tools processes, measurement of value, opportunity of co-creation, domains of service enterprises while supporting several levels of learning styles.
Collaboration and Rehearsal - virtual worlds add emotion to remote teaming, - from live meetings to simple teleconference - body language and pre-post meeting socializing, (cons setup time location travel requires full attention).
Pros - Quick to start no travel - multi-task (loss of fidelity, less engaging, etc).
"You have the feelings, it's more to the full body experience. Body language is more abstract, more gets cut off. It was quite unexpected to me. What a party breaks out with dance floor, disco ball, etc, in Jacob Hall on the Almaden Island after a pretty intense business meeting.
Meeting friends from the virtual world in the real world is especially interesting. But it works the other way too - NMC.org Jim Spoor, John Paul Jacob - on the wall on the New Media Consortium space.
Artropolis - artists - IBM mini- art gallery. I live near Jnana Software but you have to have your pirate ship in your front yard and a professor of entrepreneurial studies at George Washington University.
Tech is really important ok but it's about a new era of societal deployment."
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